• Concept Development,

  • Livery design,

  • Logo,

  • Publications,

  • Visual Identity,

  • Web Design

Client: DICE

Having grown from a one-man operation to a leading provider of electrical, renewable energy and construction services, DICE required a new logo and visual identity that matched the progressive and resourceful nature of the business.

A new logo and visual identity was developed and implemented across various applications such as business cards, tradeshow banner, service livery, and a website is currently in development.

Inspired by their previous logo and the visual associated with the name DICE, a deconstructed cube was developed to represent their multi-faceted business, and their commitment to evolve with their customers and technology.

The visual treatment of the cube brings energy and dynamism to the identity, and colour is used strategically to provide clear differentiation between the principle services.

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